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Join the #AnythingForBaby Mission

Gerber® Insiders & Ambassadors

Gerber® Insiders & Ambassadors

Join the #AnythingForBaby Mission

The search is on for 2022 Gerber® Insiders & Ambassadors to join us in doing #AnythingFor Baby.

Calling all parents with Gerber® babies!

If you…

  • Love creating, participating in giveaways, and getting insider access to exclusive opportunities
  • Love celebrating your little one’s milestones and everyday parenting moments  with friends, family, and your social network
  • Love Gerber® Products

How It Works

1. Sign up to become a Gerber® Insider

2. Immediately unlock Insider-only benefits, including:

  • Early access to Gerber® Good Start® and Gerber® news and new product launches
  • Special promotions and coupons
  • Unique opportunities to share your feedback directly with us
  • Chances to enter Gerber® and Gerber® Good Start® missions. Learn more about Missions

3. Once you become a Gerber® Insider, we’ll also send you an application to become a Gerber® Ambassador!

4. Gerber® will handpick 100 lucky Ambassadors, who gain even more access, including:

  • Free samples
  • Even more offers and surprises from our brand partners
  • Paid sponsorship opportunities when they become available

How It Works

1. Sign up to become a Gerber® Insider

2. Immediately unlock Insider-only benefits, including:

  • Special promotions and coupons
  • Early access to Gerber® news and new product launches
  • Unique opportunities to share your feedback directly with us
  • Chances to enter Gerber® missions. Learn more about Missions

3. Keep an eye on your email for on going missions to participate in!

Gerber Insider applications are accepted on a rolling basis! Gerber Ambassador applications have officially closed as of March 15th 2024. 150 Gerber Ambassadors have been chosen for 2024, and will gain even more access, including:

-Free Samples

-Even more offers and surprises from our brand partners

-Paid sponsorship opportunities when they become available

Ambassador Spotlight

Christina & Her Little One, Liv.

“Being a Gerber® Ambassador gives me a sense of community and belonging. I love being able to share my story and connect with Gerber parents everywhere!”

Ambassador Spotlight

Erika Bresson & Her Little One, Lukas

"I am so grateful to be a part of the Gerber® Ambassador program! It's been fun sharing each of Lukas' milestones and I am excited to try new and trusted products with my future little one!"

from our community

Some of our favorite 2022 & 2023 Insider & Ambassador Moments

Insider Missions

What is an Insider Mission?

Each month, insiders are given the opportunity to participate in exclusive missions, from sharing  their best tips on traveling with their little one or favorite micro-moments, to useful feeding tips with Gerber® products to help inspire their own friends and followers, to giving us their little one’s feedback on our newly launched products. All missions include a chance to win prizes, including gift cards and free products! Over 50 missions are planned for 2024, which means 50+ chances to win!

Some of Our Past Missions & Winners

Parent Talk
Insiders and Ambassadors are sometimes asked to contribute to our Parent Talk blog! We are always looking for new topics and tips to write about, and love to hear from our Insider and Ambassador communtity.
Nominate a New Mom You're Grateful For
For this mission, we asked our Insiders to nominate a new mom they're grateful for to be entered for a chance to win TWO $50 gift cards, one for the winning Insider and one for the mom they nominated. Our Insider, Ashley won two gift cards, one for her and one for nominee, Marcie.
Mother's Day Sampling Program
Our Ambassadors were treated with a fun sampling surprise for Mother's Day! We partnered with Urban Stems, and surprised our Ambassador mom's with a flower bouquet paired with Gerber Melts for baby! A few ambassadors who shared their content with their social channels received a gift card! 

Some of Our Past Missions & Winners

Try the My Menu Planner by Gerber®
Insiders tried the My Menu Planner tool to help plan their little one’s next mealtime adventures, and inspire others to find great, easy to prepare options. Check out one of the meals recommended to our Insiders and Ambassadors for their little ones.
Try the My Menu Planner Tool
Share How Your Little One Eats The Rainbow
Insiders shared how their little one eats fruits and vegetables of all colors with Gerber® baby food, helping share useful meal tips and inspiring other parents to expand the palates of their little ones. Our Insider Katrina shared this photo of her adorable son Daniel who loves bananas and the sweet taste of carrots!
Easter Baskets Filled With Gerber® Snacks
We asked our Insiders to show us how they incorporated Gerber® snacks and baby food into their little one’s Easter basket. Our Insiders are so creative! Winners each received a $25 gift card to the Gerber® store, and a chance to have their creations shared from our social channels.

Gerber® Insider & Ambassador FAQs

  • How are the Insiders and Ambassador programs different than MyGerber Baby Membership?

    MyGerber Baby Members receive personalized content, 24/7 support from MyGerber Baby Experts & get rewarded when you make purchases on Gerber.com throughout your pregnancy to preschool journey. Insiders get even more direct access & opportunities, and the ability to create and share your own content, and have your opinions heard on surveys that help shape the future of Gerber. You can sign up for both!

    Learn More about being a MyGerber Baby member

  • Do I have to be an existing Gerber® MyBaby member to sign up for Gerber® Insiders?

    Not at all! You can sign up for either or both programs separately. However, if you’re interested in become a Gerber® Ambassador, you will need to become a Gerber® Insider (not a MyGerber Baby member) to be eligible.

  • Can anyone sign up to be a Gerber® Insider? Or are there any requirements?

    Gerber Insiders is open for everyone to join. Whether you’re an avid content creator with an engaged audience or an everyday parent who likes to share privately with a close knit group of friends and family, we’re excited to have you and have experiences that everyone can enjoy

  • How do you select the 150 Ambassadors?

    Ambassadors are selected by our brand marketing team. The team considers different factors such as a) how engaged applicant is with our brand and on their own social media channels and b) how the applicant aligns with our brand missions/values.

  • When do Ambassadors applications close?

    March 15.

  • Can I leave the program after I sign up?

    Yes, you can unsubscribe from the program at anytime.

  • Is there a minimum age to be a Gerber® Insider?

    You must be 18 years of age or older to both enroll as a Gerber Insider and to apply to become a Gerber Ambassador.

  • Are there any other limits on who can be a Gerber® Insider and Ambassador?

    Right now, both programs are only for those based in the U.S.

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